So, if your name’s Drake, you’ve got your Chief Blazers out here trying to convince everyone that there’s more to this UMG lawsuit than just him throwing a tantrum. They want us to think that it wasn’t just Drake getting upset and pulling out, but that there’s some big strategy behind it. But honestly, I think the plan was pretty simple: “Drake throws a fit when he doesn’t get his way.” Now that his rich “daddy” figure has moved on, Drake’s ready to burn the whole music industry down.
I swear, Drake probably thinks he’s some character from Lord of the Rings—you know, Kisi or whoever—gearing up to take down the whole industry. He’s probably out here with his 30-inch bust down, asking his stylist to give him platinum blonde straight backs, thinking he’s the first and last of his kind, ready to take down UMG. The problem is, UMG knows all his dirty secrets, and they’re about to use it against him. But let’s get back to Drake’s people for a minute. Honestly, I’m so over this narrative they’re trying to spin. Don’t try to paint Drake as some kind of freedom fighter for artists. The reason he knows all of UMG’s tricks isn’t because they did it to Kendrick—it’s because he used those tricks himself to keep his rivals down. He used the power of his rich connections to crush his enemies and control his release dates.
Drake’s not doing this for the other artists—he’s been using this against them. Look at what happened with P.T. That video got 20 million views before UMG pulled it off YouTube. Remember when Drake was taunting Kendrick about “DVE drop”? That wasn’t just a joke—it was a move to mess with Kendrick, thinking UMG would stop him from releasing anything. Don’t forget that call where UMG was begging Kendrick to just stay quiet and leave the beef alone.
There are a lot of theories floating around about why UMG is doing this, but we’ll save that discussion for another video. One theory suggests that Drake was the only one who signed some pledge related to a “free palace.” Apparently, Lucian Grainge got really upset about it, even calling Drake a “blood traitor.” That’s when they supposedly pulled their support from him and basically left him out in the cold. If that’s true, then just admit it. Drake, stop trying to bring Kendrick into this. But even if that’s what happened, all UMG did was pull their support—they didn’t give it to anyone else. It just shows that Drake was essentially propped up by the label, and now they’re acting like they have some master plan behind his actions.
What’s really personal about this situation, though, is that if I were suing, I’d be aiming for billions. Even if no one knew why I was suing or if people were laughing at me, I wouldn’t give away my legal strategy. I’d let them talk. In the end, we’d see who gets the last laugh. But Drake doesn’t seem to have that mindset. He’s still caught up in what people say online.
Now, let’s talk about what Mal, Drake’s Chief Blazer, is saying. This guy is acting really weird. I’ve never seen a fanbase like Drake’s—grown men in their 30s, 40s, even 50s, acting like they’re part of a K-pop fan group. No offense to the BTS Army, but it’s like they’re acting like teenagers. It’s pretty wild. Anyway, listen to what Mal said recently:
“I think, I think, I think Drake is going to ask for something that no artist has ever asked for or received, and it’s going to be very interesting to see if he gets it. As far as compensation, absolutely. We’re talking upwards of a billion—okay, absolutely.”
Wait a minute—how are you asking for two billion in a whistleblower lawsuit? Whistleblowers usually get 15 to 30% of whatever’s awarded. Drake, make up your mind. This whole thing looks like a fishing expedition. If UMG did something wrong, you would’ve already exposed it by now. But now that you’ve shown your hand, you’ve lost your leverage. We still don’t know why you even filed these lawsuits, and that matters.
Two billion? What’s your plan there? And then Mal also pointed out something interesting: If Drake is suing Universal for two billion and his masters, wasn’t he claiming for a while that he owned his own masters? Is that another lie? Because I’ve always questioned that $400 million deal. If Drake owns his masters, why would they pay him $400 million? It doesn’t make sense. Honestly, I don’t even think that deal was worth $400 million—maybe $100 million. But I’ve never believed that Drake owns his own masters. Now, with Mal saying he doesn’t, it looks even more like a lie. So, two billion and masters? We’ll see how this plays out.
People really need to pay attention to the situation with ATT. Whether you think the rap battle was won by the other guy or not, respect where it’s due. But let’s take a moment to address some of the nonsense M is spewing. Honestly, it just feels like M is doing the bidding of OIO, acting as their spokesperson.
Now, let’s talk about Drake suing for $2 billion. For those who don’t know, you can’t just walk into a courtroom and demand an insane amount of money like that. Sure, you can ask for whatever you want, but where’s the foundation for it? If you bump into me and damage my car, I can’t just stroll into court and say, “I want $2 billion.” You could try, but no judge is going to entertain that because your claim has to be grounded in reality.
When people file lawsuits, sometimes they ask for big sums, like $100,000, but that’s not just one figure—it includes both actual and punitive damages. Actual damages are what you lost, and punitive damages are extra, meant to punish the defendant and keep them from doing it again. The thing is, you can’t dictate the amount of punitive damages; it’s up to the jury to decide how much they think is fair. They don’t have to give you any.
So, if you go into court and say, “I want $2 billion because you messed up my car,” the judge is going to want to know, what’s the actual damage? If you’re only asking for $3,000 because that’s how much the car repair costs, claiming $2 billion is completely out of line. Sure, you could ask for something ridiculous like $5 trillion, but it doesn’t make sense. The fact that M and others act like that’s somehow reasonable is like a kid in a courtroom demanding billions with no real reason behind it.
And then, you’ve got Drake talking about his contract being worth $400 million. So how does he claim that UMG kept him from making $2 billion? When exactly did he have the chance to earn that? It doesn’t add up—it’s just nonsense.
Let me break this down. This whole thing is just a rap battle. That’s what it’s really about. And now, he’s mad because “Not Like Us” came out in a rap? You seriously thought it was okay to call Kendrick a pet? Talk about his kid not being his, drag his wife into it, and accuse him of domestic violence, which could have cost him a lot of sponsorships and hurt his career. But now you’re trying to sue because they didn’t let Kendrick respond? Kendrick could’ve easily sued UMG for letting you drop that track in the first place. Honestly, TCK is just a sore loser.
So now people are supposed to take this seriously? Whoever you think won the battle, that’s your opinion. I’m not here to argue about it. But Kendrick? You can’t deny he’s one of the best MCs out right now. I’m not dumb; he’s top-tier in the game.
Now, stepping away from that—this isn’t just a battle. This is about to be a full-blown war. And that’s what I want people to start talking about online. Everyone’s focused on how Drake might be snitching, how upset he is that he lost, and honestly, I get it. I agree with that. But there’s more going on here. People love talking about power, ownership, doing things on their own terms—let’s focus on that.
What I think D is doing is huge. He’s going straight to the biggest boss in the music industry and demanding an explanation. That’s a boss move if I’ve ever seen one.
Let me end with this. M, do you really think people are stupid? If Drake really cared so much, why wait until “Not Like Us” dropped? Why were you fine with Lucian and everyone else crushing other people’s careers to build your own? Now you’re asking for two billion and acting like a petty mess? That’s how it looks. You made “Not Like Us” the main focus, and now you’re surprised it’s causing all this heat. Yeah, there’s a war coming. And what UMG did for Drake all these years was wrong. It needs to be exposed.
But here’s the problem: D’s biggest issue is that he doesn’t see things for what they are. Not how he wants them to be, or how he hopes they will be, but just the way they are. He’s in La La Land. It’s the same thing that happened when he underestimated Krick and it ended up wrecking his career. Now he’s underestimating the next person he’s picked a fight with. He literally started this fight for no reason, and now he thinks he’s won with one punch. This is just the beginning.
If you guys want me to go live and talk about the legal side of this, let me know. But Drake? You’re seriously underestimating your competition, and you’re underestimating how much dirt they can dig up. Kendrick wasn’t even looking into your business until he found out about that S raise. Imagine what UMG’s private investigators are going to find. We’ll find out soon enough anyway.
Let me know what you think in the comments. Catch you later.
